Whether or not you've seen the movie Wreck-It Ralph, you'll appreciate this brilliant advertising for the film. If you like photo booths, you'll love it even more. The geniuses who built this thing found the marketing sweet spot of generating interest, receiving free press, and getting the public invested.
It works like a regular photo booth that turns your image into an 8-bit
arcade-style image and emails it right to you. There are more pictures
of how it works and you can read more about the booth here.